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Our Mission:

We exist to listen to you for an understanding of your business situation, challenges, aspirations and needs to propose a bespoke solution for sustained growth and market leadership position.

01/

BUSINESS FUTURE PROOFING i4.0 READY

  • Assessment of internal and external factors, risks and opportunities against future landscape.

  • Perform diagnosis and gap analysis of your company for the future

  • Discover if your organisation is Industry 4.0 ready and what steps are needed to take or to reshape with Industry 4.0

  • Recalibrate your business model towards business transformation

  • Prepare the company for internationally-benchmarked Business Excellence Framework to achieve “Singapore Quality Class” certification.

02/

BRAND & REPUTATION & MANAGEMENT

  • Perform Brand Audit and Research to recommend change and strategy

  • Assess brand's reputation through identification of risks and opportunities 

  • Develop Brand Strategy that refreshes or supports your long term business vision

  • Develop Brand export strategy for expansion

  • Develop Brand Architecture or Brand Portfolio Management for clarity and consistency on your offerings

  • Develop strategic plan to enhance or reposition brand and reputation

  • Perform Brand Culture alignment among internal stakeholders

  • Create Branding Campaigns for implementation

  • Elevate the value of places, cities, zones with strategic brand and marketing. 

03/

CLIMATE CHANGE & SUSTAINABILITY

  • Perform risk and opportunities assessment to seize opportunities

  • Perform cost-benefits analysis to identify areas of priority

  • Perform material review through ESG lenses

  • Develop Sustainability strategy with leaders

  • Recommend and project manage identified areas in addressing specific sustainability challenges (e.g. climate, carbon, water, energy, circular economy)

  • Conduct measurements and data collection in carbon and waste towards innovation and betterment of the current.

  • Perform Stakeholder Engagement for internal alignment

  • Review Brand and Communications to align with sustainability agenda

  • Perform Sustainability Reports and Frameworks for compliance

  • Create Campaigns and Marketing Communications

04/

HUMAN CAPITAL & ORGANISATIONS

  • Perform Employee Climate Survey towards recommendations

  • Diagnosis of Employee Engagement & Communication towards improvements

  • Design compelling Employee Value Proposition 

  • Organisation Culture and Change Management

  • Build or redesign Intranet to maximise organisational collaboration

  • Customised Learning and Development Training programmes

  • Create Internal Communications Campaigns

05/

STRATEGIC MARKETING & COMMUNICATIONS

  • Research to understand customers’ needs and behaviors

  • Develop plan to optimise marketing resources and customer communications

  • Design customer experience with strategic market mapping customer journey

  • Create and produce marketing and communications materials in digital, print, film, outdoor and various media types.

  • Design, develop and manage global and regional marketing campaigns

  • Design and implement digital platforms such as corporate websites, social media platforms, Search Engine Optimisation (SEO), and Search Engine Marketing (SEM).